L'insouciance est le seul sentiment qui puisse inspirer notre vie et ne pas disposer d'arguments pour se défendre.
-- Françoise Sagan

Monday, February 29, 2016

Tools

https://megalytic.com/blog/measuring-engagement
http://www.havas.fr/media/690460/fy2015_results_final.pdf
http://smallbusiness.chron.com/determine-grp-advertising-35671.html
http://www.e-marketing.fr/Thematique/digital-data-1004/Breves/MWC2016-tendances-Mobile-World-Congress-2016-302372.htm?utm_source=sailthru&utm_medium=desktop&utm_campaign=scout

Saturday, February 27, 2016

世界上其中一件幸福的事情,就是有人認得你的ecriture.

Friday, February 26, 2016

Crush

There are people you think you can never meet again and thus you feel so damn open to them, in mind, brain, and actions.
There are those human beings existing out there waiting for you to discover.
There are strangers you thought you have known forever.

Thursday, February 25, 2016

02/19

謹記Harper Lee & Umberto Eco
眼睛一直閃啊閃的意思會是什麼呢?
聽起來很詩意的一直在腦中閃過的字句其實很生物科學性的翻譯就是用眼過度逼近半盲。

收到同學的情人節小愛心,噯,多可愛的一群人。

Tuesday, February 23, 2016

沒有上了年紀的餐具作伴,魚會哭。
沒有高腳桌的公寓,屁股會變大。

拾荒

午後的天夾遮灰色和白色的光影,小巷子裡的行人很慢地走,像極了富錦街的那條大道上沒有巴掌大的樹葉,只有綿延不盡的喪禮店。
散步在這樣的路上,前往一間最後發現沒有開的超市,一個可以這樣浪費的下午。

就像去巷口的小七買杯咖啡一樣。
--
好想念誠品,更想念中文字。

Monday, February 22, 2016

western eyes lookign at the Chinese market and consumer behaviours

誘惑的街

這樣深的夜 下過雨的街
連星光就要熄滅 你赴的是什麼樣的約
原無意說這些 只是對你還有感覺
以為一切殘缺 都能用愛解決

可是我除了愛你 沒有別的憑藉
話由真心 才說得如此直接
也許是夜色讓人不知膽怯

有了我 你是否什麼都不缺
心再野 也知道 該拒絕
有什麼心結難解 竟然你離不開這一切
只是你身在誘惑的街 只是你身在沉淪的午夜
血裡的狂野 對真實與幻覺 已無分別

這樣深的夜 下過雨的街
連星光就要熄滅 你赴的是什麼樣的約
原無意說這些 只是對你還有感覺
以為一切殘缺 都能用愛解決

所以你也無從察覺 情由何時冷卻
你從來不瞭解 心痛有多麼強烈
如今若要我為愛妥協 我寧願它幻滅

--
李宗盛

Monday, February 15, 2016

Sometimes you feel so weak and you miss that person so much.
You just need to hear, "Hey i got you."

Thursday, February 11, 2016

It's a creative industry.  No matter how much you love what you are doing right now, you will definitely have critics.
Just let go, go sleep for three months.
Nothing in this world is fair; if you are expecting something like this, you are born in the wrong planet.
These are all about decision making by gut instinct of clients and consumers.
It's always about the chemistry.

It's not about doing things right and please your mom; it's not even about perfection.

99.9% of the products you work on will never succeed.  The moment lies on the process.

Tuesday, February 09, 2016

WHAT TO THINK ABOUT MACHINES THAT THINK by John Brockman
The Gift of Fear by Gavin Debecker

Monday, February 08, 2016

11/107

GEFCO_Communication et coordination internationale**
Julie Lahaye
Global logistique automobile et industrielle
Corporate communication
Mettre en oeuvre les outils du pilotage et d'animation du réseau de correspondants de communication du Groupe; en contact avec les représentants de la fonction communication des filiales
TEAM: trust enthusiasm action mind
"Le système ne permet pas d'intégrer des gens qui ont des profils différents."
"Ils cherchaient à avoir des points de vue complètement différents.  En France, c'est toujours ingénieur, école de commerce, ingénieur...C'est dommage."
1ere dommage

S4M_ROI driven mobile ad management solutions(Fusio&Yanco)***
Best startup au Cristal Festival 2015
Cindy Heiser
Brand awareness; event management and administration; content newsletter and brochures; digital analytic tools; Google Adwords campaigns management
A new marketing strategy
super crea et gentil

SOFITEL_Agadir Royal Bay Resort
Assistante Direction Marketing&Distribution LUB Sud Maroc
Communication internes et externes; communiqués de presse; événement

OMD_insights, ideas, results(Omnicom group)
Business Executive Assistant
Market+competition+consumer->insight+comm objectives=strategy+ideas==>>best result for clients
Strategie media; suivi des plans media des clients; benchmark; étude des cible et consommation media

AELIOS FINANCE_Banque d'affaire indépendante; M&A**
Lucie Petitjean
Comm Mark
RP; animation de communication digitale; organisation externe et interne; mise en place de partenariats; création des supports de communication

BETC Design_Havas groupe**
Wanfen Xia
Agence de design global; consulting strategy+creation+coordination de projets
Marketing stratégique, design au service de consommateur
Business development; benchmark; coordination internationale; suivi de production centrale et locale; relation avec les équipes creatives et les clients
Chef de projet-client, budget, creation, juridique, China(+clients), laboratoire stratégique
creatif intern bureau

DARTAGNANS
Communication & community manager
Startup; crowdfunding; patrimoine culturel en France
RP; social media
super industrielle co-working space bureau; republique

MNSTR*
Agence de com & mark independente
Chef de projet/Directeur de clientèle
Brand strategy; digital stories; marketing sportif===>>storytelling: technologie, modernité, créativité--Event; PR; advertising
super creative bureau; republique

VISCONTI_leadership for leaders
Develop politique marketing & com; collab avec direction générale; event; relation avec des prestataire; gestion du site web et blog; outils marketing; com interne
Human resource
8eme

BLABLACAR**
Events Coordination
Blabla Academy; Blabla Tour
travel in Europe
on-site event; support with executives; consistent measurements of key KPIs

KR Media International_Group M**
Strategie; marque; International Coordination; International media planning & buying
Levallois



Havas Socialyse

I find faults, but I find remedies.







Sunday, February 07, 2016

Carol

只因自己太幸運了。

年夜

我與除夕不只距離七個小時,更有一整個歐亞板塊將我隔開。

這天出了很久不見的冬日暖陽,收音機預測的強風沒有想像中來得猛烈,星期天那種無所事事的閒散瀰漫在大街小巷,陽光把柏油路面上的影子照得十分剛硬。
很早起床摸黑去和小朋友們吃早餐,十二歲的哥哥說現在做的一切都是為未來鋪路,剛滿十歲的妹妹說要用不同的角度看可怕大眼娃娃的可愛。奇怪得很,身為老師的我深深覺得他們才是我的老師。

我記得夏天才剛走,記得上一秒還在焦急於實習下落,記得那些寄也寄不完的動機信與履歷,記得所有的面試彷彿都是一場場的試煉。記得那些關於論文的愁杵、生活的變奏,種種情感,或好或壞,在我心裡堆疊成型,成為日常生活裡足以支撐的依據。
細膩地過著每一天,應該是近期最重要的事情了。

三年沒有回家過年了,想念之外,還有不確定,不確定我這趟長途旅程一路的勇氣將用罄。
--
不確定哪裡才是真實、現實。

Wednesday, February 03, 2016

en fait je suis d'accord que pour une fois ca va pas faire mal
mais bon c'est fait c'est fait.

Monday, February 01, 2016

Whilk & Misky - Love Lost



Luna

https://www.indiegogo.com/projects/luna-bring-the-moon-along-with-you#/
從今以後當詩人說要把月亮摘下來送給愛人,就再也不是空泛的辭藻。


#Makers!

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